While it has been a well-known name in its domestic market for a decade, Hisense has much lower recognition outside China. Now the company is on a drive to boost its brand, as Michal Kaczmarski reports.
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Chinese manufacturing giant Haier is spreading its reach from Asia to Europe and now the US, with ambitions to become a global household name. Michal Kaczmarski reports on its progress.
Figures from MasterCard and a new report highlight the attractiveness of retail options in London’s West End, particularly for overseas visitors.
Eurotorg has expanded rapidly in the past few years, growing from a small, local grocery chain into an international operation, with stores in three countries as well as an online service. Its challenge now is to maintain this momentum over the long term.
The increasing popularity of internet shopping has led to a rise in online retail merchants. But what might seem to be a relatively easy business model to reproduce is being made increasingly complex thanks to the logistics challenges arising from the expectation for next-day shipping, created by online giants such as Amazon.
The complexities of overseas expansions are often overlooked in the bid to tap into new growth markets. Michal Kaczmarski looks at what it takes to crack foreign markets.
When 3M was looking for a location for its new headquarters in the Netherlands, the city of Delft's reputation as a hub for innovation, technology and R&D made the decision a simple one.
Nearly 100,000 jobs were created through FDI by automotive original equipment manufacturer (OEM), business services, renewables and consumer products firms in the Americas in the first six months of 2014.
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